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OMR Reviews

Structure and Sections of the AI Visibility Dashboard

Track your AI visibility across search engines using the dashboard's filter bar, performance chart, KPI tiles, and competitor mentions sections

How Your AI Visibility Dashboard is Organized

The AI Visibility Dashboard is structured from top to bottom so you can progress in order from the quick answer through the trend to the detailed sources. Once you've internalized the layout, you'll find your way around any new view instantly.

This article gives you an overview of all sections and tells you what you'll find where. Detailed explanations for each widget are in separate articles; here it's just about orientation.

What You'll Find in This Article πŸ‘‡

  1. Filter bar

  2. Brand Performance Over Time

  3. KPI Tiles

  4. Mentions & Citations by Competitors

  5. Top Domains & Top URLs by Citations

  6. AI Engine Performance

Filter Bar

Header and filter bar of the AI Visibility Dashboard

Right below the header, you'll find the filter bar with five controls:

  • Timeframe (for example, "Last 7 Days" or "3 Months") plus arrows for Previous/Next Period
  • Engines to filter for individual AI engines
  • Topics for thematic clusters
  • Tags for core and flex queries (you set these up at the beginning in your prompt set)
  • Queries for individual prompts
  • Metrics scope (on the right) for detailed settings on aggregation, metric type, and timezone

The filters apply globally to all widgets on the dashboard. Learn more in the Filter & Time Periods article.

Brand Performance Over Time

The large line chart below shows your Brand Performance Over Time compared to all tracked competitors. Each line represents a brand, with your own highlighted. To the right of the chart, you'll see the Latest Values with your current value plus top competitors.

Brand Performance Over Time with Latest Values on the right

Use the Metric dropdown at the top right to switch between seven metrics: Visibility Score, Mentions, Citations, Detection Rate, Position, Top 3 Visibility, and Sentiment Score. With Show data table below the chart, you can display the complete brand table.

πŸ‘‰ Learn more about interpreting your brand performance

KPI Tiles

Below the chart comes a row with four KPI tiles:

  • Mentions (greenish background)
  • Citations (lavender background)
  • Detection Rate (yellow-orange background)
  • Sentiment Score (When Found) (red-pink background)

KPI tile Mentions with trend arrow and sparkline

Each card shows a headline number, a trend indicator (β–² green or β–Ό red with percent change), and a small sparkline. The background colors group the cards thematically and are not a rating.

πŸ‘‰ Learn more about interpreting the KPI tiles

Mentions & Citations by Competitors

Directly below are two top 10 lists: Mentions by Competitors on the left and Citations by Competitors on the right. Both show brands sorted by volume, with bar visualization and absolute value.

Mentions by Competitors as a top 10 list

These lists give you the competitive overview at a glance: who dominates in your category by mentions, and who by sources?

πŸ‘‰ Learn more about interpreting competitor mentions

Top Domains & Top URLs by Citations

Next come three tables side by side:

  • Top Domains by Citations: which websites are cited most frequently by AI engines
  • Top URLs by Citations: which specific pages serve as sources
  • Top URLs for your Domain: which pages on your own domain are cited

Top Domains by Citations with favicons

Each table shows URLs, Citations count, and a trend indicator with percent change.

πŸ‘‰ Learn more about interpreting your top domains & top URLs

AI Engine Performance

Below the tables comes the second large line chart: AI Engine Performance for [your brand]. Unlike the Brand Performance chart, this chart doesn't show all brands but rather only your brand, split by AI engine.

AI Engine Performance per engine

You'll see one line per engine (AI Overview GUI, ChatGPT GUI, Perplexity GUI, GPT-5, Gemini 2.5F) and can adjust the view using the same Metric switcher.

πŸ‘‰ Learn more about interpreting your AI engine performance

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